WordPress

Conversions are the endgame for every single WordPress website. Whether youre trying to convert visitors into subscribers, customers, or just plain old users, the hard part is getting visitors to opt in. Thankfully, the WordPress ecosystem is full of plugins and tools designed to help you succeed in this endeavor. Weve compiled a list of four such tools.

WordCamp is coming to Ann Arbor, taking place on October 14th and 15th Hosting.com is going to be there Will we see you there This years WordCamp Ann Arbor will be hosted at the Michigan Rackham Graduate Building. Tickets are going fast Make sure to buy your WordCamp tickets before theyre sold out Its the cant miss event for WordPress users.

WordPress popularity makes it the perfect target for hackers locating a single vulnerability is enough to compromise an alarming number of sites. How is the average WordPress user supposed to secure his site against these odds There are plenty of ways to secure your WordPress sites, but the priority should always be to keep the WordPress core files, plugins, and themes up to date.

Bringing traffic to your WordPress website means little if you cant get visitors to take action and convert into paying customers. To help achieve this, its important to know how users react to your websites various elements, and how to optimize them to improve your conversion rate. If you think that sounds like a psychics job description, youre not alone.

As you may know, W3 Total Cache is pretty awesome when it comes to providing a highly configurable landscape for WordPress caching. W3 Total Cache generates static cache pages for each page that is loaded so they are not being dynamically loaded for every page load. This vastly decreases your sites load time while increasing performance.

A slow website is more than just annoying for your customers it can also lead to lost sales and lower search engine rankings in extreme situations. Kissmetrics reports that an ecommerce website making 100,000 a day could lose 2.5 million over the course of a year with just a one second page delay. Every second counts, and slow websites are bad for business.