Where You're At

You were probably excited at the prospect of starting your own blog getting your words and your views published and making money at the same time But before too long, the excitement began to fade as you sat there typing away, wondering if anyone was even reading your posts.

Does your company website take more than five seconds to load or worse, a minute or more Heres the bad news A slow WordPress website is bad for a companys bottom line. Website visitors may leave immediately being too frustrated to continue seeking out the information they were first after.

As an online business owner, one of the most important often ignored things you can do to improve user experience and boost traffic and conversions is to improve your website speed. The importance of having a faster website was shown in a recent Microsoft study, conducted early 2015, that revealed drastic reduction in the average human attention span.

As a tool that businesses use to build online communities, provide customer value and establish their leadership and domain expertise, businessbranded blogs have become a de facto prerequisite for successful online brand promotion.

Google is no longer showing ads on the right hand side of their search results. Additionally, Google is showing four ads at the top of their results instead of just three for more popular commercial terms. These subtle changes may have not so subtle impacts on your search marketing.

One of the documents that I always urge anyone interested in learning about SEO to read is the Google Webmaster Guidelines. It is essentially Googles playbook on how to format your site to help the search engine to find, index and rank your pages. From time to time Google updates this playbook by adding, updating and removing recommendations from their guidelines.