Excellent work means nothing if clients don't understand its value. We're heading to SmashingConf NYC to explore that challenge, and we're taking the stage to share what we've learned.
Event snapshot
Dates: October 6–9, 2025
Location: New York City, USA
Website: smashingconf.com/ny-2025
What's happening
SmashingConf brings together designers, developers, and digital creators for practical sessions on performance, accessibility, and modern front-end practices. Hands-on format, welcoming community, and a crowd that cares deeply about craft and building things the right way.
Let's connect
Mike "Demo" Demopoulos presents "Perception Is Reality: Why Clients Need More Than Data" during the Jam Session program. He'll explore why perception matters as much as performance, and how to bridge the gap between technical results and client understanding. Come find us throughout the event to chat about the session, hosting, or anything else on your mind.
