A family-owned alpaca farm offering interactive, family-friendly tours and a curated boutique of high-quality alpaca fiber products.
Founded in 2017, Cotton Creek Farms began as a lifestyle shift away from corporate life. What started as a small alpaca farm evolved into a focused e-commerce and manufacturing business built around premium alpaca fiber products.
Over the last 5 years, online sales have become the core revenue driver for the business. With more than 1,000 SKUs and an image-heavy WooCommerce store, website performance became directly tied to revenue, visibility, and customer experience.
For a small, family-run business, hosting needed to support their incredible growth, without requiring constant developer involvement or technical overhead.
Before moving to Rocket’s managed WordPress hosting, Cotton Creek Farms had worked with multiple providers and experienced the following issues.
The WooCommerce store experienced:
For an SEO-driven ecommerce site, this was highly disruptive to their business. If products weren’t crawled properly, they weren’t discoverable or visible and if they weren’t discoverable, they couldn’t convert.
When performance concerns were raised, the proposed solution was a move to a higher cost dedicated environment, which felt excessive for the traffic level and the business at the time.
Cotton Creek Farms migrated its WooCommerce store to Rocket.net’s managed WordPress hosting platform under a multi-site plan.
The solution included:
Because transactions were ongoing and the goal was minimal downtime, the migration required both a test and final live transfer, both completed without operational disruption.
Since launch, the environment has required minimal intervention. The site runs efficiently, performance remains stable, and deep technical support is available when needed and as the site grows.
The improvements are tangible.
Since migrating to hosting.com, Google Search Console performance metrics improved significantly, shifting from concerning scores to “good” speed indicators.
Additionally, crawlability issues were resolved, restoring consistent product indexing and improving visibility and discoverability.
