Background
Brian Creek learned photography on 4x5 press cameras in the darkroom of his family's small-town Indiana newspapers, where his father was photographer, editor, and reporter. He bought his first pro 35mm camera in the 1980s, shot slides for years, dismissed digital as a fad, and then, in his words, "oops."
Yellowstone got into him at 17, on a ten-day backpacking trip in 1977 with a group of Methodist kids from northern Indiana. The night before they set out, he walked to the shore of Yellowstone Lake under a perfectly clear sky and saw the Milky Way reflected in still water. He describes feeling lifted a couple of inches off the ground. He kept coming back for decades, through 20 years in northern Michigan, and in 2011 moved to the area full-time.
Today he photographs the Greater Yellowstone Ecosystem and beyond. His aerial of Grand Prismatic Spring placed third in the aerials category of the World Nature Photography Awards. He sells prints online and runs only private, one-on-one or small-group photography safaris in the park, tailored to each guest: half days, full days, or multi-day, from teaching a beginner to use a tripod to showing a visiting German pro the good spots. He recently ran his first online print giveaway to build his mailing list.
Challenge & Requirements:
A Custom Site With No Budget for a Developer
Brian couldn't find a theme that looked the way he wanted and couldn't afford to pay someone to build it. So, he started with an Imagely theme for photographers and customized it heavily himself: around 1,700 lines of additional CSS and nine or ten code snippets, with ChatGPT doing most of the coding. It works, but it's the product of someone learning as he goes.
Hosts That Felt Like a Supermarket
He'd used GoDaddy and Bluehost and describes them as "the Kroger of hosting": they probably have what you need, but don't expect anything special, and you'll have to find it yourself.
Needing Real People on the Other End
Brian isn't a pro on the back end. He needs to be able to ask a technical question, day or night, and have someone who knows the answer set things up for him without making him feel foolish.
He was looking for:
The Solution:
Brian picked A2 Hosting originally because he’d lived in Ann Arbor and saw the company was based there. What kept him, through the transition to hosting.com, was the support, and today he runs his site on a cPanel Shared Hosting plan.
What hosting.com provides for Brian Creek Photography:
Brian is honest about what he doesn't know. He built his site on an Imagely theme with around 1,700 lines of custom CSS and nine or ten code snippets, most of the coding done by ChatGPT, and he says he couldn't have made it without hosting.com's help alongside Imagely's. When he calls and says he's trying to do something, the technicians tell him what's possible, do it, and never make him feel foolish for asking. He contrasts that directly with GoDaddy and Bluehost, which he describes as the Kroger of hosting: probably stocked with what you need, but you'll have to find it yourself.
He also notes, fairly, that it takes a little longer to reach someone than it once did, and that some of the people he emails are working from the other side of the world. He puts that down to a customer base that's grown a lot, and says the quality on the other end hasn't changed. Some of his help pages still say A2. The experience, he says, feels the same, which is exactly what he wants.
Impact:
A Professional Site Without a Professional Budget
Brian says he couldn't have built the site he has without hosting.com's help alongside Imagely and AI tools.
Backups and Staging He Didn't Have to Learn
Daily backups and a staging environment were configured for him, not by him.
Uptime and Email That Just Work
Great uptime and reliable email servers, in his words, over many years.
Still Here Through the Rebrand
Some of his help pages still say A2. He hasn't noticed the difference in how he's treated, which is exactly the point.
"It's dealing with people. It's not dealing with a mega corporation."
-Brian Creek, Brian Creek Photography